September 22, 2024

Wearing a hot dog suit, SNY’s Steve Gelbs delivers a candid reportage.

There aren’t many more entertaining broadcasts than the New York Mets’ every night.

In Tuesday night’s game against the Chicago Cubs, the Mets batted in the bottom of the third inning, providing yet another example—there are already a gazillion examples to support that claim.

Dollar Dog Night was held at Citi Field on Tuesday. SNY’s on-the-ground reporter Steve Gelbs got into the spirit of things. Gelbs started a segment titled “What I Saw in Batting Practice” in the bottom of the third inning. He discussed how various Mets tape their bat handles during that.

Even though Gelbs covered that in great detail, his clothes took center stage in the conversation. To the delight of Ron Darling in the booth, Keith Hernandez, Gary Cohen, and pretty much everyone else in attendance, Gelbs was decked up in a hot dog suit.

The Mets were retired in order in the bottom of the third, so the segment may have gone a little longer. Alexander Canario of Chicago, playing right field, made an incredible catch and ended the inning by slamming into the wall.

But before that could happen, Cohen had to make the obvious dad joke.

Cohen remarked, “I hope you understand, Steve, that nobody will remember a word you just said about the bat handles when people look back on this report.” “On the other hand, I would like to inform you that you truly shined in our book.”

For the upcoming Super Bowl, advertising will probably cost more than ever before, but given past performance, potential sponsors would be wise to sign up as soon as possible while spots are still available—and before costs go up even further.

According to multiple sources cited by Variety.com, Fox Sports—which will broadcast Super Bowl LIX—has disclosed a starting price of $7 million for a 30-second commercial. According to Guideline, that is an increase from the $6.47 million average for the game played last year.

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Nevertheless, rates were better for advertisers who bought ads earlier in the year than for those who waited. The game in February was broadcast on CBS, and by the end of October, parent company Paramount Global said that it had “virtually sold out” of commercial spots. It was reported that advertisers who waited until later were spending $7

According to Sportico, the average price for Super Bowl LVIII was $6.47 million, an increase of 11% over 2023’s average of $5.83 million. One thing about the Super Bowl that everyone can be sure of is that while the teams and players will change, the cost of advertising will only go up. For instance, 30-second commercials for Super Bowl XLII in 2008 cost $3 million; by 2020, they had increased to $5.5 million.

The advertisements still sell, though, and they sell quickly in spite of the price increase. When Fox last broadcast the game, SB LVII in 2023, by September, it was said to have sold 95% of its stock.

[Variety.com]

 

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